Return of the granny panties
Those already familiar with
my underwear issues will, I know, be fascinated to hear about my latest Old Navy boxer shorts purchase. It's a test -- they were on sale, they're bright orange, we'll see. I bought them all by myself. After my girlfriend okayed them.
But it's not just me: granny panties are in the news today! (Damn, but I *am* the zeitgeist.) The video game maker
Agetec Inc. is launching its Anti-Booth Babe Movement campaign today at some Los Angeles
Electronics Entertainment Expo (E3): "E3 used to be all about the new titles for the year, but now it seems like a competition between which company employs the hottest booth babes," sez this press release. "Sure, we all love beautiful models, but we thought it was time to remember that E3 is about the games, and applaud real people, real games and serious fun!"
The
website features two shapely gals with a big red line through them... and people can pick up their "Official E3 Anti Booth Babes Granny Panties" at the Expo.
Funny. And yet... it's never good to have women with lines through them. Doesn't it just take you back to 1985 when being pro-women meant trashing those who worked in peeler clubs?
As my charming significant other just pointed out, Dove's
Campaign for Real Beauty manages to make the point in a much more positive way.
I guess it all comes comes down to whom a company is marketing its products -- and their age and gender.