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Posted by eleanor

Welcome to the 21st century

Ahoy! The CBC has finally worked out the sillies. I'm talkin' podcasts!

Oples readers will be aware of a certain... contempt... in this corner for the slowpokes at the MotherCorpse, busily pushing busy Canucks into listening to the fershlugginner Americans on their -- on our -- Mp3 players.

But we can now come in from the cold! Twenty-two Canadian podcasts, eh. Up from a measly three. Yippee!

Please, sir. May I have some more?


ADDENDUM 9pm: Radio guy Tod Maffin's readers tackle the changes.

Comments

# re: Welcome to the 21st century
May 17, 2006 3:21 PM
Tis I, Oples girl.

I've had -- what? three? -- weeks to check out the Quebec region podcast.

It's astonishingly bad. The tagline is: "Let's listen together." Ugh.

Because apparently, listeners need a tagline. And special intros, and ever-more branding crap.

One podcast featured an interview with someone who *used to live* in Quebec. Seriously, if this is the best of Quebec CBC content, CBC is in serious trouble.
# re: Welcome to the 21st century
May 10, 2006 11:23 AM
NPR's take on podcasting (via <a href="http://www.poynter.org/column.asp?id=45"target="_blank">Romenesko</a>): "We counted 6 million downloads in the last month -- over 20 million since we launched in August," says NPR's Andi Sporkin. The network's podcasting isn't being financed by income from the $200-million contribution of McDonald’s heir Joan Kroc, reports Harry Jaffe. It's being funded by sponsorships, and the network is actually taking a loss on podcasting.
More here
http://www.washingtonian.com/buzz/2006/0509.html
# re: Welcome to the 21st century
May 4, 2006 12:05 PM
I was so excited by podcasts, any podcasts.... but yeah, they're stuck on brand promotion -- meaning that they're focussing on specific shows. Best of show X, best of show Y. It's better than nothing, but it all seems to be oriented towards marketing brands, rather than giving listeners timely and targeted content.
# re: Welcome to the 21st century
May 4, 2006 9:42 AM
CBC has 22 podcasts. NPR on the other hand is running nearly a couple hundred podcasts, entire shows, newscasts, specials, all timely and all of excellent quality.

CBC isn't podcasting shows like The Current or As It Happens, is it offering once a week "Best of" complilations.

The logic escapes me. "The Current" really isn't "current" if you're listening to stories that are a week old.

As part of another discussion I thought and wrote a lot about how public brpadcasters are failing to grasp the idea of content on demand. NPR is still stuck in the "radio" mindset, but CBC is even less likely to grasp the changes that are happening.
http://www.community-media.com/wordpress/?p=282
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